I really have the utmost respect for designers that are good at infographics. I view them somewhat as the epitome of graphic design since their entire purpose is to convey a specific thought graphically. There is little room for error making it a tough task the more complex the message.
I was paging through the June issue of GDUSA and came across a write up on one of Pentagram’s latest works for GE, an interactive webpage that you can use to calculate your energy usage in various forms from $$ to KW to Gallons of gas. Of course it also shows how to save with GE Energy Star appliances but that’s to be expected and this is a great way to convey it.
Well done Pentagram, but well, that’s to be expected too.
Project Team: Lisa Strausfeld, partner-in-charge and designer; Hilla Katki, data architect and designer; Michael Deal, icon illustrator and designer: Adam Suharja, developer and designer.